SERVPRO is looking for a Marketing Representative to join their team!
Primary Role: Promote and sell Franchise services in assigned territory, which results in meeting or exceeding
assigned sales goals. Grow and develop a center of influence (COI) database by utilizing a systematic process to identify new prospects and to routinely contact and follow-up with COIs. Conduct repetitive contact calls to build relationships and educate the COI on why SERVPRO® is the best cleaning and restoration company. Monitor and follow-up on all assigned jobs ensuring the COI and the customer’s needs are met.
Results Expected: Established sales goals are met or exceeded. COI database is diverse and new propsects are
routinely added. Both internal and external communications are timely and effective. Customer jobs are completed, either meeting or exceeding customer expectations.
1. Executive: Customer Satisfaction
a. Communicate with centers of influence (COIs) on resolving concerns.
Connect with COIs face-to-face, by phone or through e-mail.
Ensure COI satisfaction by effectively resolving any and all issues and concerns.
2. Marketing: Generate Revenue
a. Meet or exceed assigned sales quota.
Increase sales territory revenue by consistently achieving sales territory goals.
3. Marketing: Sales and Marketing Activity
a. Setup closing appointments.
b. Maintain assigned contact lists (additions/deletions).
Review and make sure of the accuracy of contact list in order to maximize COI marketing
c. Conduct objective-to-objective daily marketing contacts.
Build customer relationships and rapport by educating them of the reasons SERVPRO® is the best
cleaning and restoration company in the world.
d. Compile and maintain COI information.
e. Identify “Target 25” (Top 25 contacts to develop into clients).
Provide owners and marketing managers with one-on-one meetings with contacts to ensure the
COI will send SERVPRO® referrals.
f. Complete documentation in WorkCenter™ Marketing as appropriate.
g. Participate in professional associations, host Lunch-and-Learns, and promote continuing education
Market mitigation benefits through educational programs and association events to increase
referrals by establishing relationships and professional credibility.
h. Complete Emergency Ready Profiles (ERPs) and discuss benefits of emergency event preparation.
4. Marketing: Professional and Personal Development
a. Develop sales skills.
Increase professional sales ability in order to increase sales revenue and provide closing
b. Understand production and estimating.
Develop production and estimating expertise in order to convey product knowledge and credibility
with COIs to better educate them on SERVPRO® benefits.
c. Understand SERVPRO® Enterprise resources and industry knowledge.
Understand competitive advantages of using SERVPRO® in order to anticipate customer needs and
5. Executive: Safety and Risk Management
a. Attend safety training, as appropriate.
b. Understand and comply with safety and risk management guidelines in the office and while
6. Additional: Other Duties as Assigned
a. Take ownership of Roles and Responsibilities.
Team members should take ownership of their job responsibilities. Identifying ways to be more
efficient is also an important part of this position.
b. Handle recurring and unique tasks, as necessary.
Handle other tasks and duties as business needs require.
Please send resume to Dave McMillen at email@example.com or call 636-456-3422 with any questions.